Introduction
Welcome back to The Startup Soul, your go-to hub for insights and updates from the world of startups. In this episode, we’re diving deeper into the ever-evolving landscape of corporate communications, particularly as it pertains to both startups and public companies.
The Never-Ending Musk-Twitter Saga
In a recent twist, the social media giant’s leadership faced a dramatic shift in their approach to corporate communications, with significant cuts affecting the team responsible for conveying company messages. This development has sparked widespread discussion among industry professionals about the role of comms teams in both startups and enterprises.
Kelly Boynton and Keyana Corliss: Experts on Corporate Communications
To gain a better understanding of this critical area, we interviewed two distinguished communicators: Kelly Boynton, senior director of communications at Gusto, and Keyana Corliss, who recently served as the head of global communications and PR at Databricks. Their insights will shed light on the multifaceted role of corporate communication in shaping a company’s identity and strategy.
The Internal and External Role of Corporate Communications
Both Kelly and Keyana emphasized that effective corporate communication serves multiple purposes internally and externally. Internally, it fosters collaboration and clarity among teams, while externally, it builds relationships with stakeholders and enhances the company’s reputation. They also highlighted its importance in decision-making processes, which is often overlooked yet crucial for organizational success.
The Buzz on Kelly Boynton
Kelly Boynton, known for her work at Gusto, joined us to discuss corporate communications’ multifaceted role. Her expertise will be invaluable as we explore how clear and effective communication can drive innovation and growth within startups and public companies alike.
Keyana Corliss: A Communication Powerhouse
Keyana Corliss, who recently led global communications and PR at Databricks, shared her deep insights into the industry’s communication strategies. Her experience underscores the critical role that well-crafted messaging plays in shaping a company’s identity and its ability to thrive in competitive markets.
The Buzz on Keyana Corliss
In addition to our interview with Kelly Boynton, we also caught up with Keyana Corliss for further insights into corporate communications’ pivotal role in today’s business landscape. Her knowledge will provide a comprehensive perspective that will be instrumental in guiding our discussions throughout the episode.
TechCrunch’s Alex Wilhelm: A Journey Through Startups and More
Alex Wilhelm, a senior reporter at TechCrunch, brought his unique take to this episode as we continue to unpack the latest developments across various industries. His insights into the tech startup scene and beyond will add depth to our exploration of corporate communications’ importance.
The Latest Episodes
Don’t miss out on our previous episodes where we delved into a range of topics crucial for understanding the dynamic world of startups and innovation.
Upcoming Episodes
We have some exciting updates on the horizon, including deeper dives into artificial intelligence’s impact on the tech landscape, the evolving role of women in leadership roles within startups, and much more. Stay tuned!
Conclusion
As we continue to unravel the complexities of corporate communications, Kelly Boynton and Keyana Corliss’ expertise will serve as a valuable resource for our listeners. With their extensive experience, they bring a wealth of knowledge that will enhance your understanding of this critical area in business.
Until next time, here’s to exploring the future of communication and its pivotal role in shaping successful businesses.
